First Posted: 3/18/2017 3:08:18 PM | Last Updated: 3/18/2017 3:16:43 PM
Snellville merchants are flocking to advertise online with OurTown Media
Snellville is a growing vibrate city of 20,000 citizens, located seven miles East of Stone Mountain Park. It is a great place to raise a family and start a profitable business.
However, until recently, most of Snellville's businesses were caught in an old fashion advertising trap. They relied on old ways of advertising through coupon fliers and the such.In the last three years many of the Snellville, Lawrenceville, Stone Mountain, Loganville and Duluth have taken the leap of faith by online advertising with Ourtown Media's National News Editor, Tom Livsey. He offers an Article/Talk Show Campaign, for as little as a Star Buck large coffee a day!
"To be sure lots of changes have happened sine my graduation from South Gwinnett High in 1980. There used to be a half-dozen food chains back then. Now, Snellville has everything you want when it comes to stores and food chains." Reveals Mr. Livsey.
He adds,"So now with so many choices for the citizens of Snellville and surrounding cities, it is crucial for Snellville businesses to separate from your competition by way of the use of Online presence."
Think of this, Snellville has only 20,000 citizens. OurTown Media for Snellville gets 140,000 unique visitors a month. That's because viewers return daily.
One of the nation's top business consultant Tom Egelhoff reveals, "If there is one mistake small town businesses make more often than any other it's, "Whatever is left over, we'll use for advertising."
He continues, "Marketing and advertising are both business investments, not an expense. I know it sure seems like an expense to me when I'm writing the check, but trust me it's not.
Without enough money put aside for advertising your sales can go down and you suddenly have less and less for promotion.
When do you advertise the most? For most businesses, it's the first day of business. Don't you have a Grand Opening, balloons, flyers, ads, on-site radio stations, contests, and prizes? Did the income from sales pay for that? No, it didn't. You advertise most when you need more business. You advertise more when you don't.
An average cost of advertising is usually 1 to 5% of gross sales, which can vary according to location, local advertising rates, and industry. Car dealers need more advertising than funeral homes."